2025 Breaking the Benchmarks Report: Realizing Your Law Firm Revenue Potential
EvenUp is the market leader as the largest personal injury AI company. Our Claims Intelligence Platform™ helps firms unlock peak performance with a unified AI platform across the case lifecycle from intake to resolution. Our Demands™ product combines a two-layered approach of specialized AI with a world-class team of legal professionals to capture every detail and maximize case values.
The widespread adoption of EvenUp allows us to calculate industry benchmarks for critical performance metrics for personal injury firms nationwide. The following report dives into these benchmarks and shows how top EvenUp customers consistently outperform these benchmarks.
Our research shows that EvenUp firms that optimize their operations to achieve peak performance can generate over $1 million per year in additional annual cash flow*—helping boost your law firm revenue, lower costs, and grow your profitability.
Here are seven critical benchmarks on performance metrics PI firms should be staying ahead of—as well as examples of how EvenUp’s purpose-built AI enables firms to consistently break through these benchmarks.
Tune in to our latest webinar to take a deeper dive into personal injury industry benchmarks and how EvenUp empowers firms to outperform their peers.
1. Increase revenue with a 69% greater likelihood of hitting policy limits
Every personal injury case aims to reach a policy-limit settlement. However, case complexity and faulty workflows often cause firms to miss key case components, reducing the potential settlement amount with each misstep.
EvenUp Demands™ employs specialized AI and in-house legal expertise to generate winning demand packages that are 69% more likely to achieve policy limit settlements than non-EvenUp demands.
2. Unlock over $400K in settlement value by eliminating missing documents
Missing documents can have a significant impact on settlement outcomes for law firms. EvenUp benchmarks show that firms are missing an average of five documents for every 10 cases.
These missing documents typically contain information about critical economic damages, such as medical bills and records. One missing document for every other case may not seem like much, but with each potentially costing $3,000 in lost settlement value, these missing documents can deplete your case outcomes and cost your firm money.
EvenUp Demands™ offers comprehensive medical summaries that surface missing documents, provider discrepancies, and other areas of opportunity for operational improvements. Firms that use Demands™ to flag missing documents and then go retrieve them from providers achieve a 75% reduction in missing documents. This reduction translates directly into an increased settlement value of $1,125 per case.
Here’s the math:
EvenUp can deliver $1,125 in potential added law firm cash flow per case—just from mitigating missing documents.
For firms handling a significant caseload, these gains compound quickly. With an annual caseload of 360 cases, the increased settlement amount per case leads to an estimated cash flow boost of $405,000 annually.
3. Mitigate treatment gaps—affecting 17% of cases and cutting 20% of settlement value
Treatment gaps are periods of 30+ days between medical visits. These gaps impact 17% of personal injury cases and can reduce settlement value by up to 20%.
EvenUp treatment timelines and additional capabilities give visibility into treatment gaps at a macro level (via Executive Analytics™) and a micro level (via Case Preparation™ and Negotiation Preparation™ tools). This shared awareness empowers firm leadership, attorneys, and support staff to create initiatives that mitigate frequent treatment gaps.
4. Send demands 62% faster than the industry average
The speed at which cases are resolved directly impacts a firm’s cash flow and client satisfaction.
Our benchmarks reveal that the average firm experiences delays of 129 days between the last treatment date and sending a demand in 42% of cases. Law firms can significantly reduce these delays by leveraging AI to streamline case workflows.
Pairing EvenUp’s Demands™ with our Claims Intelligence Platform™ enables firms to send demands up to 62% faster, resulting in an estimated $108,000 in additional annual cash flow for firms handling 360 cases annually.
Faster case resolution reduces carrying costs, improves cash conversion cycles, and allows attorneys to focus on higher-value tasks. By aiming for the top 10% of firms with a case velocity of just 49 days, firms can set a benchmark for operational excellence that equates to significant boosts in their most critical law firm metrics.
As further evidence of our commitment to speed, EvenUp is launching Express Demands—the first of many AI-powered document generators that empowers personal injury law firms throughout the case lifecycle.
5. Shave off 3 hours per demand from your demand generation processes
Time is a law firm’s most valuable resource, and EvenUp offers a way to maximize it.
EvenUp automates essential yet time-consuming tasks, such as drafting demands, reviewing medical records, and identifying missing documents—saving you and your team thousands of hours annually.
“What we used to do manually, EvenUp now does for us. Whether it’s a chronology or a demand, these tools save us countless hours.” Michael McCready, Managing Partner at McCready Law
See how EvenUp helped McCready Law reclaim 300 hours and achieve $600k in settlement gains just from identifying missing documents.
Our research shows how EvenUp firms save an average of three hours per demand, translating to $54,000 in annual savings for a mid-sized firm.
These time savings provide compounding benefits, as more efficient teams can handle higher caseloads without compromising quality.
6. Cut bankruptcy case rates in half
Personal injury law firms lose significant revenue due to bankruptcy cases—where treatment costs exceed policy limits. Benchmarks show that 8% of cases for an average firm fall into bankruptcy.
EvenUp provides detailed medical bill tracking against policy limits, helping to reduce bankruptcies by as much as 50%. This reduction could add an estimated $68,000 to the annual cash flow for firms handling 30 cases per month or 360 cases annually.
7. Handle adjuster calls with calm and confidence
Our research shows that 66% of attorneys are caught off guard during adjuster conversations. It doesn’t have to be like that.
EvenUp’s Negotiation Preparation™ helps you emphasize case strengths with value drivers, such as surgeries, injections, and positive diagnostic tests, while also anticipating potential case weaknesses, such as prior injuries, incidents, and additional detractors.
Available within Negotiation Preparation™ is Case Companion, EvenUp’s legal AI assistant. While Negotiation Preparation™ helps you master your case details on your own time, Case Companion is built to be your real-time tool for adjuster calls. It allows you to converse directly with your case files as you speak with adjusters—answering your questions and providing instant insights in the moment from critical case documents with citations to the specific line.
Capitalize on purpose-built AI that’s proven to increase revenue
It boils down to faster settlements and higher settlement amounts—increasing case quantity while enhancing the quality of results for each case.
Our research shows that firms that optimize their operations to achieve peak performance with EvenUp can generate over $1 million in additional annual cash flow. Here’s a summary of all the EvenUp ROI benchmarks listed above:
The day is approaching when clients expect their attorneys to utilize an AI strategy. Don’t be caught off guard and miss out on business opportunities. To successfully adopt AI, personal injury law firms should:
Assess current operations: Identify bottlenecks in case workflows, documentation processes, and client communications.
Set clear benchmarks and goals: Use industry metrics such as those outlined above to track progress and measure ROI against your key law firm metrics.
Partner with proven providers: Select AI tools designed specifically for personal injury practices to ensure relevance and effectiveness.
Prioritize AI with built-in human review: AI that’s truly purpose-built for personal injury practices needs human input to review and train—constantly optimizing for the highest quality output.
Train and empower teams: Provide training to ensure teams can effectively leverage AI tools and understand their value.
Establish AI as a value-add: Define where AI lives within your team workflows and client interactions to establish intentionality with the tool as an enhancer in the grand scheme.
Schedule a demo to see how EvenUp can help your firm harness the power of AI to make more money. Together, we can redefine what’s possible in personal injury law.
Join our webinar on personal injury cash flow benchmarks!
We'll take a deep dive into PI industry benchmarks and showcase how EvenUp delivers faster settlements at higher amounts.
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